Niche CEO Summit – Niche Media Events

October 9, 2020

3 Strategies from the Niche Virtual CEO Summit

See three ideas that underpin many of the ad sales, audience engagement, and business growth strategies shared by our attendees of nearly 100 media leaders.

Kristi Dougherty Attendee Acquisition 0 3 min read

August 13, 2019

Million Dollar Idea: Awards + Readers = Revenue!

Find out how one niche publisher is using a new Honors Awards Program to connect with readers in a new way while also increasing their revenue by 10%.

Megan Black Million Dollar Ideas 0 1 min read

July 30, 2019

Million Dollar Idea: Niche Community Events!

Today we’re bringing back one of our all-time favorite Million Dollar Ideas from our Niche CEO Summits. (Niche Pro Tip – there’s another one coming up in November. Sign up now!) Now let’s get the niche revenue party started! Publisher: Ashley and James Fox-Smith from Baton Rouge, LA. Magazine: Country Roads Big Idea: Create a Supper Club The publishers created […]

Megan Black Event Management 0 1 min read

July 23, 2019

5 Strategies to Unlock More Digital Revenue

Every publisher knows that developing revenue from either the reader or advertiser side of the equation is critical for your growth as a niche publication. You must be flexible and adaptive to the quickly, ever-changing landscape of technology and market opportunities. Here are five concepts for delivering digital revenue. Make sure they’re part of your larger overall revenue strategy. […]

Eric Shanfelt Online Revenue 0 2 min read

July 2, 2019

Million Dollar Idea: 3 Strategies for More Revenue

Today we’ve got another Million Dollar Idea for you from our most recent CEO Summit in Denver. Kevin VanGundy shared his tips for focusing your revenue growth strategy no matter the size of your publication. Publisher: Kevin VanGundy, Publisher Magazines: Beacon Senior News Big Revenue Idea: Focus your revenue goals around three distinct strategies The Formula Money. Everyone wants it. […]

Megan Black Ad Sales 0 2 min read

April 16, 2019

Strategies for Awesome Digital Revenue Now!

As a Niche Publisher, you know you need a solid digital revenue plan that can adapt to changes in technology and market opportunities, plus will ensure company growth, drive revenue, and put you in proactive mode. So how do you sort it all out? Eric Shanfelt’s (Founding Partner, eMedia Strategist) 25 years in the digital media trenches have given him […]

Diana Landau Audience Development 0 3 min read

January 29, 2019

Million Dollar Idea: Affinity Directory!

The Niche CEO Summit, held in Phoenix last month, was packed with growth strategies from niche publishing CEOs nationwide and in all markets. We’re sharing the best ideas with you in our new Million Dollar Idea feature. (Past installments: event revenue and sales appointments) The third revenue idea comes from Two Eagles Marcus, President of Women’s Lifestyle magazine. He’s always […]

Diana Landau Ad Sales 0 1 min read

January 24, 2019

Million Dollar Idea: Sales Appointment Setters!

The Niche CEO Summit, held in Phoenix last month, was packed with growth strategies from niche publishing CEOs nationwide and in all markets. We’re sharing the best ideas with you in our new Million Dollar Idea feature. (Check out the first installment on event revenue.) The next Million Dollar Idea comes from Omaha publisher Todd Lemke. He’s seen mistakes and […]

Diana Landau Million Dollar Ideas 0 1 min read

September 4, 2018

M&A: Let’s Make a Deal!

So you’re considering selling your media business. Or maybe buying new media properties. Is it a sure thing that it will be a long, bumpy ride? Are there ways to prepare yourself and your company now that can make a difference? We consulted Mark Sullivan (former President, Formula4Media) and John McGovern (CEO/Owner, Grimes, McGovern & Assoc.) for some of their […]

Diana Landau Publishing Management 0 3 min read

July 31, 2018

Event Revenue: What’s the Magic Formula?

With so many competing events out there, is it a great time to launch or grow events? How can you be sure that your audience will attend your event? Attendees are critical to driving revenue, whether through paid tickets or by pushing sponsor sign up and renewals for next year. What’s the magic formula? We interviewed Jennafer Ross, CEO of […]

Diana Landau Event Management 0 2 min read