Niche Media Conference, Tuesday, April, 13 – Thursday, April15, 2027, ATLANTA.
Industry-leading keynote speakers, awesome networking events, and 4 tracks of learning and inspiration: Publisher Strategy, Ad Sales Training, Audience/Marketing Growth, and Digital Strategy.
Tuesday, April 13, 2027:
7:30am-11:30am
9am -4pm
Golf Networking Event, sponsored by Liberty Press. Join the fun and network with fellow golf lovers and talk shop, too. Scramble start. NOT a tournament.
Show Office and Registration Open — PICK UP YOUR BADGE HERE!
Chastain Park Golf Club
Buckhead Ballroom, 4th floor
9am-11am
Sponsors Set-up Buckhead Ballroom, 4th floor
Buckhead Ballroom, 4th floor
1pm-1:30pm
NICHE KICKOFF CELEBRATION AND MEGA PRIZE GIVEAWAY: Get the information you need to make the most of your Orlando Niche experience and meet your fellow attendees, PLUS win over $2,000 in cash and prizes on the Niche Wheel!
Buckhead Ballroom, 4th floor
1:30pm-2pm
Sponsor Tour Card Break: Meet your next resource partner & get those Sponsor Tour Cards signed for a chance to win a free pass to the Niche Media Conference in 2027! Coffee sponsored by: Progress Printing Plus
Buckhead Ballroom, 4th floor
Day 1 Workshops & Roundtables - 100% included in your NicheCon registration fee.
2pm-4pm
Session #1 –The Great Marketing Idea Swap: Bring One, Take Ten! – Calling all magazine marketers and audience development professionals! Join your peers for an interactive roundtable to share what’s working, tackle common challenges, and exchange fresh ideas for growing readership, boosting engagement, increasing subscriptions, and leveraging AI. Bring your best marketing ideas and leave with new strategies, valuable connections, and inspiration you can put to work immediately!
2pm-4pm
Session #2 –Using A.I. To Sell More Ads, Media Sales Training with Ryan Dohrn- Join Billion-Dollar Sales Coach Ryan Dohrn for a fast-paced training session designed for seasoned media sales pros and newcomers alike! Discover five powerful AI tools to book more meetings, create impressive spec ads, research prospects, and close more deals. Bring your toughest sales questions and leave with fresh ideas you can use immediately!
Hosted by: MediaOS
Ryan Dohrn, Owner of Niche Media and Brain Swell Media
2pm-4pm
Session #3 – Women in Publishing Leadership Roundtable – Join fellow women leaders in publishing for an energizing, open-mic discussion filled with fresh ideas, shared challenges, and real-world solutions! Explore revenue growth, AI, digital strategies, changing readership habits, and more. Bring your questions, successes, and frustrations for an inspiring afternoon of networking, brainstorming, and meaningful connections!
Moderated by: Erin Westman, Publisher, Coastal Style Magazine, and Nancy O’Brien, VP Events, Aviation International News
2pm-4pm
Session #4 –Revenue Ideas Roundtable – Calling all magazine owners, publishers, CEOs, and senior media executives! Bring your best revenue-generating ideas and discover what’s working for other publishing companies. This interactive roundtable is all about sharing proven strategies, exploring new revenue streams, and brainstorming fresh ways to grow profits!
Moderated by: Michael Michael Zivyak, Former Publisher of Sanoma Living and Spirit Magazine. Currently the Founder of Velvet Hammer Growth Partners
2pm-4pm
Breakout #5 – Consultant Row One-On-One Sessions – Four top-tier national consultants grant you 30 minutes of free advice on design, AI, revenue, research, and more. Sign up early for a slot.
Jim Nissen – Design and Editorial. Francis Wick – M&A. Jodie Cook – Research. Conrad Carney – Website and Digital Solutions
4pm-6pm
The Niche favorite is back by popular demand. SPEED PUBLISHING! Hosted by Dave Sanchez and the team at Publication Printers. Grab a cocktail or NA beer and join us for a super fun and fast-paced networking event. Think speed dating on steroids. Come to meet new friends and reconnect with past alumni.
Buckhead Ballroom, 4th floor
6pm – Dinner on your own. Click here for local restaurants.
Wednesday, April 14, 2027:
8am-4pm
Show Office and Registration Open — PICK UP YOUR BADGE HERE!
Buckhead Ballroom, 4th floor
8am-9am
Caffeinate and Circulate! Breakfast on your own. Coffee, sponsored by Progress Printing Plus, is served as you prep for your day at Niche! Click for a list of resort restaurants.
Buckhead Ballroom, 4th floor
9am-9:45am
MORNING PRIZE GIVEAWAY! Welcome from Elizabeth Ralls, Atlanta Homes & Lifestyles… Then… POWER KEYNOTE: 30 A.I. Prompts in 30 Minutes with Ryan Dohrn. Discover practical prompts designed to save time, spark new ideas, grow revenue, improve marketing, and streamline your media business. This fast-paced keynote is packed with ideas you can copy, customize, and put to work immediately!
Buckhead / Heritage Ballroom, 4th floor
9:45am-10am
Sponsor Tour Card Break: Meet your next resource partner & get those Sponsor Tour Cards signed for a chance to win a free pass to the Niche Media Conference in 2027! Coffee sponsored by: Progress Printing Plus
Buckhead Ballroom, 4th floor
FOUR Breakout Tracks to Choose From...
10am-11am
Breakout #1 – PUBLISHER STRATEGY TRACK:10 Things Most Media Company Owners Do Not Know About M&A- Thinking about buying, selling, or merging a media company? Discover 10 surprising realities of mergers and acquisitions that every media owner should understand. Learn what impacts company valuations, what buyers really look for, and how to avoid costly mistakes.
Track Host: Publication Printers
Francis Wick – Partner, Dirks, Van Essen & April
10am-11am
Breakout #2 – SALES TRAINING TRACK: Selling Event Sponsorships, 6 Ideas to Try Today- Want to sell more event sponsorships and increase revenue? Discover six practical strategies to attract new sponsors, create compelling sponsorship packages, and close more deals. Walk away with proven ideas you can put to work immediately!
Track Host: MediaOS
Nancy O’Brien – Aviation International News
10am-11am
Breakout #3 – AUDIENCE & MARKETING GROWTH TRACK : Media Kit Madness – 6 Publishers, 6 Media Kits, Unlimited ideas! Get ready for a fast-paced showcase of six real-world media kits from six different publishers! Discover fresh design ideas, creative advertising packages, and innovative ways to showcase your audience and value to advertisers. Walk away inspired with ideas you can steal and use in your own media kit!
10am-11am
BREAKOUT #4 – DIGITAL STRATEGY TRACK: The Podcast Your Magazine is Already Halfway to Launching – Your magazine is already creating great content, so why not turn it into a podcast? Discover how to leverage your existing stories, interviews, and editorial expertise to launch a podcast without starting from scratch. Learn practical ways to grow your audience, attract sponsors, and create exciting new revenue opportunities!
Michael Zyviak, Former Publisher of Sanoma Living and Spirit Magazine. Currently the founder of Velvet Hammer Growth Partners
11am-11:30a
Sponsor Tour Card Break: Meet your next resource partner & get those Sponsor Tour Cards signed for a chance to win a free pass to the Niche Media Conference in 2027! Coffee sponsored by: Progress Printing Plus
Buckhead Ballroom, 4th floor
11:30am-12:30pm
Breakout #1 – PUBLISHER STRATEGY TRACK: The Secret Sauce Behind Profitable Media Companies – What does it take to build a media company with multiple revenue streams and strong profit margins? Discover the secret sauce behind creating a diversified, profitable media business that goes beyond traditional advertising. Learn practical strategies to grow revenue, maximize profitability, and build long-term business value.
Track Host: Publication Printers
Mark Hertzog, Director of Strategy & Business Development at BIC Alliance
11:30am-12:30pm
Breakout #2 – SALES TRAINING TRACK: Top 27 Tested and Proven Sales Email Subject Lines for 2027 – Your subject line can make or break your chances of getting a response! Discover 27 tested and proven email subject lines designed to grab attention, increase open rates, and spark conversations with advertisers. Walk away with fresh ideas you can start using immediately to book more meetings and close more sales! Host: MediaOS
Ryan Dohrn, Billion-Dollar Sales Coach and owner of Niche Media and Brain Swell Media
11:30am-12:30pm
Breakout #3 – AUDIENCE & MARKETING GROWTH TRACK:Using External Media to Drive Your Readership, Unique Users and More – Want to grow your audience beyond your existing marketing channels? Discover creative ways to leverage external media partnerships, cross-promotions, and third-party platforms to attract new readers and increase website traffic. Walk away with practical strategies to boost unique visitors, readership, and audience engagement!
Elizabeth Ralls, President, Buckhead Crown Media / Publisher, Atlanta Homes & Lifestyles
11:30am-12:30pm
Vibe Coding for Publishers: Build Your Own AI Tools in 60 Minutes or Less! Think you need to be a programmer to build your own AI-powered tools? Think again! Join Publisher Kenny Katzgrau for a fast-paced, hands-on session showing publishers how to turn an idea into a working prototype using AI. Bring your laptop and discover how easy it can be to create custom tools that save time, solve problems, and improve your media business!
Kenny Katzgrau, Publisher, Redbank Green
12:30-2pm
LUNCH and POWER KEYNOTE: OG Panel, Prophecies of Publishing. What the future holds. What we can learn from the past. Panel: Mr. Magazine, Samir Husni, and the Sage of All Things Media, Bo Sacks. What can publishing’s past teach us about its future? Join industry legends Mr. Magazine, Samir Husni, and Bo Sacks for a lively, thought-provoking conversation about where publishing has been, where it’s headed, and what media leaders must do to thrive. Expect bold predictions, candid insights, and decades of wisdom from two of publishing’s most respected voices!
Buckhead / Heritage Ballroom, 4th floor
2pm-2:30pm
Sponsor Tour Card Break: Meet your next resource partner & get those Sponsor Tour Cards signed for a chance to win a free pass to the Niche Media Conference in 2027! Coffee sponsored by: Progress Printing Plus
Buckhead Ballroom, 4th floor
2:30pm-4pm
Breakout #1 – PUBLISHER STRATEGY TRACK: Hosted Buyer Events: A New Revenue Opportunity for Publishers. What if you could create a premium revenue opportunity by connecting your advertisers directly with your most influential readers? Discover how hosted buyer events create powerful networking opportunities, deepen advertiser relationships, and generate new revenue. Learn the secrets to building a successful program that delivers real value to everyone involved. Track Host: Publication Printers
2:30pm-4pm
Breakout #2 – SALES TRAINING TRACK: Selling Advertising Amidst Politcal and Economic Uncertainty- When political uncertainty and economic concerns make advertisers hesitant to spend, how do you keep sales moving forward? Discover practical strategies to overcome objections, build advertiser confidence, and demonstrate the value of marketing during uncertain times. Walk away with fresh ideas to protect revenue and close more deals! Track Host: MediaOS
Ryan Dohrn, Billion-Dollar Sales Coach and owner of Niche Media and Brain Swell Media
2:30pm-4pm
Breakout #3 – AUDIENCE & MARKETING GROWTH TRACK: The In’s and Out’s of Using AI in Your Media Marketing Plan – Is AI really helping your marketing efforts, or just adding more noise? Discover practical ways to use AI to create better campaigns, reach new audiences, save time, and improve results. Learn what works, what doesn’t, and how to make AI a valuable part of your marketing strategy!
2:30pm-4pm
Breakout #4 – DIGITAL STRATEGY TRACK:The Data Behind Your Decisions – Are you making business decisions based on facts or gut feelings? Discover how to use audience insights, sales metrics, and performance data to make smarter decisions, uncover new revenue opportunities, and improve profitability. Walk away with practical ideas to turn your media company’s data into real business growth!
4pm-4:30pm
Sponsor Tour Card Break or go freshen up for the Networking event in 30-mins.
Buckhead Ballroom, 4th floor
4pm-6pm
032 Outsourcing Networking Extravaganza. Hosted by Mike Obert and Kevin Thompson. Food, drinks, meet people, explore new ideas, prizes, fun. Grab a playing card, meet a new friend, build the best poker hand, and win $500!
Buckhead / Heritage Ballroom, 4th floor
6pm – Dinner on your own. Click here for local restaurants.
Thursday, April 15, 2027:
8am-Noon
Show Office and Registration Open — PICK UP YOUR BADGE HERE!
Buckhead Ballroom, 4th floor
8am-9am
Caffeinate and Circulate! Breakfast on your own. Coffee, sponsored by Progress Printing Plus, is served as you prep for Niche day #2. Click for a list of local restaurants.
Buckhead Ballroom, 4th floor
9am-10am
The GREAT Sales Showdown. Three top media sales pros. Three live sales pitches. One $500 grand prize! Watch as each competitor gets 15 minutes to impress a panel of expert judges with their best sales strategies, persuasion skills, and closing techniques. Who will win the cash, claim bragging rights, and be crowned The GREAT Sales Showdown Champion?
Buckhead / Heritage Ballroom, 4th floor
10am-10:30am
Nichee Awards: Publisher and Magazine of the Year Announcement and Celebration
Buckhead / Heritage Ballroom, 4th floor
10:30am – 11am
The Publishers Power Panel: Four successful publishers. Your toughest questions. No topic off limits! Join this fast-paced, interactive panel as top media leaders take the hot seat to tackle challenges, share proven revenue strategies, and reveal what’s really working in their businesses. Bring your questions and get ready for candid answers, fresh ideas, and real-world advice!
Buckhead / Heritage Ballroom, 4th floor
11am – 11:30am
$3000 Sponsor Prize Giveaway and event wrap-up
Buckhead / Heritage Ballroom, 4th floor
See you next year. Head to the airport or hang with your new publishing pals by the pool.
The above schedule, topics, and speakers are subject to change.
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