Everyone wants to learn more about new ways to drive online revenue. So we recently brought together the best digital media minds and 150 niche publishers for the Niche Digital Summit in Chicago. The event was jam-packed with hands-on strategy, tactics and insights to help media Read More
Whether you have a team of social media editors, an entire marketing department or you are just doing it yourself, getting the most value for time spent on social media is critical to your media business. But do you wonder if your social media efforts (blog posts, tweets, etc) Read More
Mobile devices are now a huge, huge influence in customer interaction and engagement. Thanks to constant advancements in technology, the purchase process has become “a mobile customer journey.” Consumers just start tapping their smart phones when they need something. They move from an “I want more information” stage to an “I Read More
Is your website doing enough to convert your visitors into leads, customers…and revenue? Are you answering audience questions and responding quickly to your market’s need for information? Is your information the BEST? We asked Andy Crestodina (Co-Founder & Strategic Director, Orbit Media) why the right Read More
We’re not too far off from next year’s revenue strategy, budgeting and growth planning. So what ARE the big questions niche media companies should contemplate as they look toward a successful 2018? And more importantly, what are the solutions that will work best for Read More
Hi Niche Whiz Kids! Eric Shanfelt is a super busy guy. First, he’s the Founder of eMedia Strategist, a consulting firm that has helped dozens of consumer and B2B media companies grow their digital businesses. And over the past 20 years, Eric has served Read More
Summer is a great time to catch up on media revenue strategy and tactics, so we polled our niche publishers on successful ideas that boost digital revenues. Who doesn’t want that?? Here’s the secret sauce: It’s all about seizing new opportunities. Why? Because Read More
Sometimes hardworking niche peeps (that’s you!) get stuck. They’re all set with their digital initiatives and revenue plan for the coming year and just want to get it done. But what digital platforms, tools and ideas are they (and you!) missing? The digital Read More
Creating a customer journey is more important than ever to ensure repeat revenue and audience growth! You have an amazing niche magazine and a devoted audience……. just waiting to interact, explore and BUY from you. But how do you turn an average customer to brand evangelist? Read More
Time for a reset. What if you started evaluating customers on exactly how much engagement and money they’re willing to give you? Then you’d scale your efforts accordingly. So let’s change the rules.
