The Lowdown on Programmatic Ad Revenue

Publishers are always looking for ways to increase advertising revenue – especially in digital channels. Programmatic comes up often as an ad-revenue driver, but there still seems to be some mystery around what Programmatic really is and if it’s only for the Read More

The Lowdown on Programmatic Ad Revenue

Publishers are always looking for ways to increase advertising revenue – especially in digital channels. Programmatic comes up often as an ad-revenue driver, but there still seems to be some mystery around what Programmatic really is and if it’s only for the Read More

Don’t be a Zoom Zombie! [VIDEO]

Quick – how many Zoom calls have you been on today? (Or MS Teams, Google Hangouts, GoTo Meeting, or any of the other video call programs for that matter.) Video calls have exploded due to COVID-19 and remote workers. Make sure you Read More

Social Media Tactics for Reach and Conversion!

Whether you have a team of social media editors, an entire marketing department or you are just doing it yourself, getting the most value for time spent on social media is critical to your media business. But do you wonder if your social media efforts (blog posts, tweets, etc) Read More

Social Media Marketing 2017: Top Trends to Drive Digital Audience & Revenue!

Social Media Examiner (SME) recently published their 2017 Social Media Marketing Report to learn what businesses are doing effectively and what they want to do better, both in B2C and B2B. We read the 50-page report so we could share with our niche publishing audience. Read More