It’s week two of 2020! And time for Part Two of 20 Ideas for 2020 Niche Revenue! (Did you catch Part One last week with Ad Sales and Event Revenue ideas?) There is room for ALL of these ideas in your 2020 Read More
Happy New Year, Niche peeps! Let’s talk resolutions – reasonable, revenue-generating, growth-driving resolutions. No “lose 20 pounds by February 1st” madness here. January is traditionally the time to start fresh, but most of us are already working on spring magazine issues and Read More
St. Louis Magazine prints 40,000 copies each month. The success of their recent promotions had them looking for opportunities to do even better. After hearing about the success other companies had securing recurring revenue from their advertisers, they wanted to create their Read More
The annual Iditarod Trail Sled Dog Race is one of the biggest events in Alaska. For The Anchorage Daily News – a 28,000 circulation paper out of Anchorage, Alaska – their readers are passionate about following the news and updates of the Read More
You want your emails to get great results. All email strategists know the importance of testing their emails, but the overwhelming majority of tests are focused on subject lines. And while subject lines are a worthwhile test subject, you’re often ignoring a Read More
Here at Niche HQ, we believe industry event attendance can make a huge difference to your company growth (I mean…it’s our business model!) And while we have a vested interest in event growth, we can also trace our own career success and Read More
Indy’s Child is a parenting magazine based out of Indianapolis, Indiana. Our magazine prides itself on being the ultimate parenting resource for families living in the greater Indianapolis area and beyond. We turned to contesting as a new opportunity to drive revenue, Read More
Events are likely one of the biggest revenue drivers (and if they’re not, they should be!) Everyone knows, the more people you get to your event – the BIGGER the revenue it delivers. When it comes to marketing your events, your email Read More
Email newsletters are one of the best tools you have at your disposal, but many publications just don’t recognize their potential. Newsletters are one of the top ways to keep your audience engaged with your brand. They drive attention to your website, Read More
Media companies have figured out that in order to sustain a healthy business model, it’s all about distributing their unique, niched-out content through various channels. This includes print, digital, webinars, videos, podcasts, social media and more. As niche publishers, how do you best manage Read More
