$37K from 15-Month Contest with Hospital

St. Louis Magazine prints 40,000 copies each month. The success of their recent promotions had them looking for opportunities to do even better. After hearing about the success other companies had securing recurring revenue from their advertisers, they wanted to create their own annual campaign. Beyond increasing their revenue, the magazine hoped this campaign would grow their email database and […]

Boost Print Revenue by Leveraging Online Assets

Cart before the horse or horse before the cart? We are SO done with the print vs digital debate already…… Today the successful business model is based on the continual development of evergreen and fresh content that engages your audience. The focus now is on how to best leverage ALL your distribution channels to reach your nichey peeps. You have tons of digital content now, […]