14 Tactical Tips for Online Lead Gen & Conversion

Publishers tell us they want practical, revenue-generating ideas to drive their niche media business forward. We’re here for you! Think about your online presence and what it can do for you. Your website is the center of your publishing universe. It’s where Read More

Revenue Growth: Choosing the Right Channel Mix, Digital Monetization, and More

As a successful niche publisher, developing a plan for smart growth for your media company means saying “No” to ideas that don’t fit your business model, and “Yes” to ideas that spur revenue growth and audience value. How can you choose wisely? Read More

Podcast: Host the Perfect Live Event!

Carl Landau, Grand Poobah of Niche Media HQ, is a seasoned veteran in the niche event world and he’s seen it all–what to do, what not to do, and how to generate more revenue. He recently sat down with Magnificent Media’s Dave Reimherr for a podcast Read More

Sales Management: Market share and forecasting for the win!

Your sales team is making their goals each month. But how well are they actually selling? Do your sales reps really understand your brand’s audience data and market share? And wait….are they really making their goals? We checked in with Associate Publisher Nancy O’Brien Read More

Niche Talk: Publisher Strategy with CEO Gary Redmond

Dedicated niche audience? Check. Print side of the business super-successful? Check. But what about digital products? What’s your strategic plan for digital for the next 2-3 years? Transitioning from a sole focus on print to expanding into the digital space can be daunting, all while stretching Read More