When many publishers were seeing decrease in revenue and engagement, see how these magazines used promotions to drive success – even during a pandemic.
See three ideas that underpin many of the ad sales, audience engagement, and business growth strategies shared by our attendees of nearly 100 media leaders.
Virtual events are the “new normal” right now, and many publishers are learning more about online event platforms than they ever planned upon. And while virtual events seem to improve and have more options daily, using them to replace all your in-person Read More
Publishers with events in their portfolio saw a significant hit to 2020 revenue and strategy when COVID-19 safety mandates and closures went into effect in March and April. And while some facilities are now allowing smaller groups to convene, there are still Read More
Editor’s Note: We’re blasting back to the past for a revenue strategy that still works right now! Use sweepstakes to take advantage of COVID-related activity booms — target advertisers with unique promotions campaigns for new revenue, and build your audience list with Read More
Editor’s Note: We’re blasting back to the past for a revenue strategy that still works right now! Use sweepstakes to take advantage of COVID-related activity booms — target advertisers with unique promotions campaigns for new revenue, and build your audience list with Read More
St. Louis Magazine prints 40,000 copies each month. The success of their recent promotions had them looking for opportunities to do even better. After hearing about the success other companies had securing recurring revenue from their advertisers, they wanted to create their Read More
