Before you take one (or all) of your media properties to market, you need to be fully prepared. And getting all the facts and expert insights is key. But what information is the most important? Here are 5 questions you need to ask Read More
Are you thinking of adding media properties to your company’s line-up, or maybe looking at getting ready to sell? Don’t you also want the smoothest transition possible? Whether you are thinking of buying or selling, here are some key points to know: Read More
Are you doing everything necessary to ensure the future growth of your business? It starts with taking a 360-degree view of every single product in your line-up, and then evaluating how those products will fit within your future plans. Dan Oswald, CEO Read More
In the Oscar-winning documentary, “Free Solo”, climber Alex Honnold incredibly scales El Capitan in Yosemite. There was no straight path. It was crooked, jagged and looked insane. Sometimes the niche media business can seem like that–no clear path. Every publisher can tell us Read More
We tried something new at our 2019 Super Niche event a couple of weeks ago, and it was awesome. The inaugural Women in Publishing Summit kicked off on Monday March 18th to a sold out room of smart publishing peeps: young women Read More
Technological disruptions and advances over the last several years have resulted in publishers redefining what they do— from “just” a publishing magazine(s) to becoming a niche media brand. Fortunately, publishing’s blend of creativity, editorial, marketing and business management is ideal prep for Read More
What’s love got to do with it? It’s pretty much everything for those of us in the niche publishing. When you work in niche media, it’s a requirement that you need to love what you do. And we all know that niche Read More
The Niche CEO Summit, held in Phoenix last month, was packed with growth strategies from niche publishing CEOs nationwide and in all markets. We’re sharing the best ideas with you in our new Million Dollar Idea feature. (Check out the first installment Read More
YOU know niche publishing rocks. But how do you engage/convince/remind your readers, advertisers and vendors how great you are? Check out the “niche advantage” insights below from our Super Niche 2019 rock star keynotes. Why Niche publishing always beats the Big Guys: Read More
It’s the difference between being constantly inundated with messaging vs choosing what to consume and when. Imagine a reader experience with no annoying pop-ups, frozen downloads or swiping to nowhere. Instead, your niche readers can enjoy uncluttered, uninterrupted moments to absorb your Read More
