Does Your Print Magazine Earn Its Keep? (Part Two)

Many niche publishers are assessing their print magazines as media budgets and ad dollars shrink this year. But you may be missing out on revenue opportunities by cutting issues or closing up entirely. Read on for five evaluation tactics from Erin Peterson, owner at Capstone Communications. This article was first published in Pages magazine, published by Lane Press. See Part […]

Does Your Print Magazine Earn Its Keep? (Part Two)

Many niche publishers are assessing their print magazines as media budgets and ad dollars shrink this year. But you may be missing out on revenue opportunities by cutting issues or closing up entirely. Read on for five evaluation tactics from Erin Peterson, owner at Capstone Communications. This article was first published in Pages magazine, published by Lane Press. See Part One here. – […]

Does Your Print Magazine Earn Its Keep? (Part One)

Many niche publishers are assessing their print magazines as media budgets and ad dollars shrink this year. But you may be missing out on revenue opportunities by cutting issues or closing up entirely. Read on for five evaluation tactics from Erin Peterson, owner at Capstone Communications. This article was first published in Pages magazine, published by Lane Press. – Editors […]

Does Your Print Magazine Earn Its Keep? (Part One)

Many niche publishers are assessing their print magazines as media budgets and ad dollars shrink this year. But you may be missing out on revenue opportunities by cutting issues or closing up entirely. Read on for five evaluation tactics from Erin Peterson, owner at Capstone Communications. This article was first published in Pages magazine, published by Lane Press. – Editors ***** […]

Print Power, Right On!

It’s the difference between being constantly inundated with messaging vs choosing what to consume and when. Imagine a reader experience with no annoying pop-ups, frozen downloads or swiping to nowhere. Instead, your niche readers can enjoy uncluttered, uninterrupted moments to absorb your magazine’s content, enjoying the feel of the paper between their fingers as they turn the page. They are […]