A Success Story on Podcasts: How to Monetize Your Event Videos

Joe Pulizzi, author and founder of the Content Marketing Institute recently shared his success story with us. After Content Marketing World was held, there were at least two groups of people that the Content Marketing Institute (CMI) wanted to reach out to with Read More

How to Debate Digital with Your Advertisers

Now more than ever advertisers are fleeing from niche magazine ad salespeople. Why? For Google Ad Words, Facebook, and many other new opportunities out there in the multimedia landscape. Ad sales coach Ryan Dohrn showed us how to handle advertising objections with Read More

Why Email is Madonna and Facebook is Lady Gaga in e-Marketing

We know this to be true:  Everyone’s inbox is exploding! Daily messages come from email, Facebook, Google+, texts, Youtube, Pinterest, Linkedin and more, more, more. Facebook gets a ton of attention, but when you go beyond the hype and the hoodie you Read More

Four Universal Ad Sales Truths You Need to Know!

Ad sales reps give nearly every excuse imaginable when it comes to sales goal failure.  Excuses range from a bad economy…to changing deadlines…to the diminishing importance of print…to working for a real jerk. The truth is your advertising sales success is only Read More