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June 25, 2020

How a Magazine’s Bracket Engaged the Paper-Crafting Community

When it comes to enticing a niche audience, we like to think we have all the great ideas. I mean, we’ve got the word niche in our name! But then we found this phenomenal bracket from the team at Creative Scrapbooker. Looking at a niche within their niche, the magazine wanted a way to grow their community of card markers. This fun, creative, […]

nichemedialive Audience Development 0 2 min read
June 25, 2020

How a Magazine’s Bracket Engaged the Paper-Crafting Community

When it comes to enticing a niche audience, we like to think we have all the great ideas. I mean, we’ve got the word niche in our name! But then we found this phenomenal bracket from the team at Creative Scrapbooker. Looking at a niche within their niche, the magazine wanted a way to grow their community of card markers. […]

Megan Black Audience Development 0 2 min read
June 19, 2020

7 Ways to Reignite Advertiser Conversations in a Post-COVID World (Part Two)

Welcome to Part Two of Reigniting Advertiser Conversations! If you missed Part One last week, here are the first four ideas for getting back to ad sales business: Idea 1: Start Sales Conversations Now Idea 2: Recognize a Lot of People are Still Working at Home Idea 3: Prospecting and Marketing Call Times Have Changed Idea 4: Work with People […]

Ryan Dohrn Ad Sales 0 3 min read
June 19, 2020

7 Ways to Reignite Advertiser Conversations in a Post-COVID World (Part Two)

Welcome to Part Two of Reigniting Advertiser Conversations! If you missed Part One last week, here are the first four ideas for getting back to ad sales business: Idea 1: Start Sales Conversations Now Idea 2: Recognize a Lot of People are Still Working at Home Idea 3: Prospecting and Marketing Call Times Have Changed Idea 4: Work with People on Their […]

nichemedialive Ad Sales 0 3 min read
June 12, 2020

7 Ways to Reignite Advertiser Conversations in a Post-COVID World (Part One)

The dramatic impact that the novel coronavirus has had on the United States and the world is undeniable. There are many different ways to view what has happened, and I do not wish to be political—I trust that everyone can handle politics in their own way. For our sales conversations, though, I believe that we need to start getting back […]

nichemedialive Ad Sales 0 5 min read
June 12, 2020

7 Ways to Reignite Advertiser Conversations in a Post-COVID World (Part One)

The dramatic impact that the novel coronavirus has had on the United States and the world is undeniable. There are many different ways to view what has happened, and I do not wish to be political—I trust that everyone can handle politics in their own way. For our sales conversations, though, I believe that we need to start getting back […]

Ryan Dohrn Ad Sales 0 5 min read
June 4, 2020

Home Improvement Boom = Revenue Opportunity!

Editor’s Note: We’re blasting back to the past for a revenue strategy that still works right now! Use sweepstakes to take advantage of COVID-related activity booms — target advertisers with unique promotions campaigns for new revenue, and build your audience list with the sign-ups. Think: home improvement, gardening, tech tools and cell phones for group chats, home office furniture and […]

nichemedialive Audience Development 0 2 min read
June 4, 2020

Home Improvement Boom = Revenue Opportunity!

Editor’s Note: We’re blasting back to the past for a revenue strategy that still works right now! Use sweepstakes to take advantage of COVID-related activity booms — target advertisers with unique promotions campaigns for new revenue, and build your audience list with the sign-ups. Think: home improvement, gardening, tech tools and cell phones for group chats, home office furniture and […]

Liz Huff Audience Development 0 3 min read

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