Whether you find yourself now working from your kitchen, dealing with a long-extended school break for your kiddos, or just bummed about missing your favorite sports or concerts, COVID-19 is affecting everyone. There are many ways to keep your magazine relevant and Read More
You want your emails to get great results. All email strategists know the importance of testing their emails, but the overwhelming majority of tests are focused on subject lines. And while subject lines are a worthwhile test subject, you’re often ignoring a Read More
Email newsletters are one of the best tools you have at your disposal, but many publications just don’t recognize their potential. Newsletters are one of the top ways to keep your audience engaged with your brand. They drive attention to your website, Read More
Are you looking to find more success with your emails? Whether you’ve got an established email program or just dreaming of email nirvana, here are four tips to help your email efforts. 1. Get Permission There are a lot of ways Read More
