[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Finding the right prices for your event sponsorships can be as hard as finding a L.A. Dodger’s shirt in Carl’s closet. But it doesn’t have to be. A few years ago I Read More
Imagine for a moment you have been asked by your spouse to buy a yellow cake mix at the store. You walk down the aisle and you encounter ten variations on yellow cake. This is what you see: Lemon cake, pound cake, golden cake, Read More
Hard data on the benefits of social media as a sales tool has been hard to come by – until now. Jim Keenan, author of the new book The Rise of Social Salespeople, reports that salespeople who use social media outsell their peers Read More
Joe Pulizzi, author and founder of the Content Marketing Institute recently shared his success story with us. After Content Marketing World was held, there were at least two groups of people that the Content Marketing Institute (CMI) wanted to reach out to with Read More
