Skip to content
Niche Media Conference Events
  • Niche Media Conference
    • ABOUT: Niche Media Conference
    • AGENDA: Niche Media Conference
    • HOTEL: Niche Media Conference
    • REGISTER: Niche Media Conference
  • Leadership Summit
    • ABOUT: Niche Leadership Summit
    • AGENDA: Niche Leadership Summit
    • HOTEL: Niche Leadership Summit
    • REGISTER: Niche Leadership Summit
  • Ad Sales Training
    • ABOUT Ad Sales Training Program
  • Sponsors Alley
    • View ALL Sponsors
    • Become a Sponsor
  • Help
    • Contact Us
    • Blog
    • About Niche Media
    • FAQ

Category: Ad Sales

Ad Sales, Publishing Management

Evaluate Your Sales System Using CPR

April 26, 2022April 26, 2022

Sometimes selling ads isn’t the problem. The challenge you (and your team) may be working around is handling ad placement execution, especially on 11th hour orders. Yes, this is a good problem – more ads! But it’s also a situation ripe for Read More

Ad Sales, Audience Development, Publishing Management

Are you riding the growth wave?

March 8, 2022March 8, 2022

Despite the challenges many industries have faced over the past few years, the majority of B2B publishers are thriving. From hosting virtual events and leveraging creative sponsorships to selling archives and creating highly niche print editions, B2B publishers have seen the benefits Read More

Ad Sales, Online Revenue, Sales

So What Is Good Programmatic CTR?

February 9, 2022February 9, 2022

If you’re using programmatic ads in your sales offerings, or for your own promotions, this is a common question. How do you know whether your click-through rate (CTR) is good? We turned to Charity Huff at January Spring for some insights into Read More

Ad Sales, Sales

10 Ways to Close 2021 Media Sales Strong!

November 5, 2021November 3, 2021

Does it seem like 2021 was just an extension of 2020? While we did see some positive business rebounds, challenges definitely remain. And now it’s time to close out your 2021 sales as strongly as possible! Don’t let the “holiday slump” slow Read More

Ad Sales, Online Revenue, Sales

New Money Ideas: Recruitment Ad Campaigns

November 5, 2021November 3, 2021

Your advertisers are likely bending your ear about their open job reqs and hiring woes. Seems like everyone is hiring. Here’s who is, according to the Bureau of Labor Statistics. • Hospitality: Bars, restaurants and hotels• Local Government• Healthcare: Pharmacies, CNAs, RNs, Read More

Ad Sales, Sales

Getting Out of A Sales Rut: Exploring the intersection of mental health and sales fatigue

October 13, 2021October 28, 2021

Mental health is a very important subject for us to discuss as it relates to our work life and I believe our sales life as well.  Please understand that I am not a clinically trained therapist in any way shape or form. Read More

Ad Sales, Sales

Overcoming the 6 Most Common Advertiser Objections

July 14, 2021October 28, 2021

Media salespeople that can effectively handle objections close 40% more business. Handling objections is a skill that every media salesperson must master. Amidst selling during this global pandemic, objection-handling has taken a little bit of a different twist. Having worked with almost Read More

Ad Sales, Sales

Think Like a Doctor Not a Salesperson: Providing real-world remedies to the pains your advertisers face. By Ryan Dohrn

June 8, 2021June 9, 2021

Every single sales call with an advertiser is valuable. So valuable that you do not want to waste time asking questions that will not help you close the deal. After 30 years of selling and marketing media, I find that you have Read More

Ad Sales, Audience Development, Publishing Management

13 ways to squeeze value out of one article

May 4, 2021March 8, 2022

The editors, freelancers, research and reporting it takes to produce top-notch content is likely your number one cost. You owe it to your organization to maximize the ROI from that investment. How many ways can you use and reuse an article to get Read More

Ad Sales, Marketing, Online Revenue, Social Media

Publishers Shouldn’t Freak Out About iOS 14 Impacts on Facebook Ads

April 1, 2021October 28, 2021

I’ve had many publishers contact me about how the privacy changes in iOS 14 will impact their Facebook Ads (including Instagram). This development has made for dramatic headlines and any publisher who has logged into their Facebook Ads Manager recently has seen Read More

Posts pagination

1 2 Next

© All right reserved Niche Media Conference

Event Star Pro by Acme Themes
  • About Niche Media
  • Become a Niche Media Conference & Niche Events Sponsor
  • Contact Us
  • Privacy Policy
  • Niche Media Summer School

Event Booking