You’re zipping through the sales meeting, plenty to report on, (which is great) and then glancing at your texts on your smart phone under the table because your sales manager is about to wrap it all up. Then all of a sudden she says, Read More
Your sales team is making their goals each month. But how well are they actually selling? Do your sales reps really understand your brand’s audience data and market share? And wait….are they really making their goals? We checked in with Associate Publisher Nancy O’Brien Read More
Ok, the Big Game is over, we rated our favorite commercials and the snacks are nacho great anymore. Time to belly up to Monday. If you are brand new to the niche magazine ad sales biz, it’s okay to not know every Read More
I was a December graduate from college. This meant that I had a much smaller graduation ceremony than the rest of my classmates. So small in fact that our class president called us each up to the stage, by name, to get Read More
So you showed up late to the web party and you gave your online ads away for years… the search for the elusive online ad dollar seems to be like a never ending game of cat and mouse, doesn’t it? So, should Read More
