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Tag: CRM

Ad Sales

Get Organized for 2019 Selling Now!

December 20, 2018ad sales, ad sales call strategies, ad sales management, ad sales organization, ad sales training, CRM

According to Hubspot, only one-third of a salesperson’s day is actually spent selling. Why? It’s probably about not being as organized as a salesperson needs to be. Organization definitely is the mundane part of the job compared to the adrenaline of selling. Read More

Ad Sales

5 Reasons CRM Software Pays for Itself!

June 27, 2017ad sales, Ad Sales Genius, CRM, CRM for targeted magazines, CRM Management for Ad Sales Success, CRM software, Niche Alliance, publishing management

CRM solutions have come a long way.  In the mid 1990’s, CRM solutions started to become available and large, enterprise-style companies began to adopt them. But they required a lot of money and time to manage properly. Don’t go cheap on CRM software! Read More

Ad Sales

7 CRM Strategies That Create Revenue!

April 16, 2017ad sales, ad sales strategies, ad sales tactics, Christie Calahan, CRM, CRM Management for Ad Sales Success, Niche Alliance

Let’s face it. Even ad sales rock stars can still leave money on the table. After all, we’re human beings, not machines. We need technology to see what the human eye can’t. Perhaps that’s why CRMs have become so popular.

Ad Sales

How to Choose the Right CRM Tool for Your Magazine – Lessons from On Time Media

January 26, 2017Ad Sales Management for Niche Magazine Publishers, CRM, CRM for targeted magazines, increase ad sales revenue

With so many CRM solution providers out there and constant advances in technology, what’s the best way to determine which provider is the best fit for your media business? Here are some good guidelines to determine the right CRM tool for your Read More

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