“May you live in interesting times.” – Chinese proverb Yep, we are living the proverb. And we hope all of our Niche peeps out there are hanging on! Many of you are spinning the current COVID-19 situation as an opportunity. We’re hearing Read More
It’s a brave, new world right now of remote work, advertiser soothing, audience outreach and support, and business assessment to ensure continued growth and survival. We hope you are hanging in there, Niche Nation! If you are spending time assessing products to Read More
Are you doing everything necessary to ensure the future growth of your business? It starts with taking a 360-degree view of every single product in your line-up, and then evaluating how those products will fit within your future plans. Dan Oswald, CEO Read More
If you are a niche publisher contemplating expansion or sale, there are plenty of questions to make you crazy and keep you awake at night…….. Buying or merging: Now what? How do I ensure this stays a good investment? How do I sell this as a Read More
Some day, whether in two months or five years from now, you might think about selling your niche media company. Or selling at least some of the properties within it. Where should you start? What has real value? Are “earn outs” a good idea? How can Read More
Within this blog our constant mantra is The Power of Niche. It’s no surprise that the broader magazine publishing industry has taken notice of this fact and the steady revenue of niche brands. This also means mergers and acquisitions are on the rise, and that M&A is Read More