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April 22, 2013

Let Your Audience Tell Your Media Company What to Do

How do you determine which new media your magazine should jump into? Very often media companies venture into the vast unknown of the media frontier because they feel they have to or they will be seen as an Old Dog. (Shudder.) Or as a company that is not keeping up with the times.  (Wince.) I often think that my clients launch […]

Ryan Dohrn Audience Development 0 2 min read

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