Contact: Eric Kammerzelt
Email:
eric@parameter1.com
Phone:
(608) 322-7904
Website:
www.parameter1.com

Next-gen media platforms for growth. The team at Parameter1 has launched and managed hundreds of media websites since 2009. Our enterprise ready SaaS media platforms help drive revenue growth, reduce operating costs, and bring best-in-class products to market. Our centralized approach brings content, audience, and advertiser data together in a seamless solution.

Content Management – Multi-site, multi-channel content platform
Headless CMS
Website hosting and management
Digital first approach
Centralized database for publishing to multiple sites & mediums
Built by editors to promote workflow efficiency
Aligns content production with sales strategy
Empowers rapid and flexible digital product releases
Streamlined newsletter deployments through ESP integrations

Audience Data Integration – Integrated user experiences to maximize effectiveness
Linking users from known sources such as email
Convert anonymous traffic
Gating, metering, paywalls
Newsletter signups
Authenticated users
Email authentication process
Progressive registration
Pre-populated forms with known data
Syncing data with CDPs

Advertiser Data – Driving traffic and engagement to advertiser content
Centralized Dashboarding for advertiser campaign performance across multiple systems
Contextual placements within editorial content
Tagging of advertiser data to content
Product databases
Contextual advertising
Performance based reporting

For a complimentary meeting to explore opportunities, contact us at
www.parameter1.com