Growing up in Palo Alto, MediaRadar Co-Founder and CEO Todd Krizelman was born and raised near the epicenter of technology and innovation. Krizelman founded MediaRadar in 2007 with veteran web architect, Jesse Keller. MediaRadar is an award-winning advertising intelligence and sales enablement platform.
MediaRadar delivers timely cross-media insights that are highly targeted to the needs to the media seller. MediaRadar’s extensive database covers over 4mm+ brands across TV, print, and digital platforms including emerging formats like YouTube, podcasting, OTT, and Facebook. Over 20k users rely on MediaRadar to prospect for new business, create compelling pitches and connect with the right buyers. Clients include The New York Times and AC Business Media, Texas Monthly, Physics Today, and The American Salon.
The inspiration for MediaRadar came after business school when Todd immersed himself in the publishing industry while working at Gruner + Jahr, a division of Bertelsmann. Todd wanted to create a Bloomberg Terminal to provide data-based sales insights and analysis specifically for advertising executives. A graduate of Cornell University and Harvard Business School, Todd also co-founded TheGlobe.com and led the site from its inception to taking it public on NASDAQ in 1998.