
Kristi Dougherty
Kristi Dougherty
Sept 15, 10:30am-Noon: Event Track: Live Q&A panel as 4 Publishers Share the Good, the Bad and, the Ugly of Events
Your host, Kristi Dougherty from Reach Consultancy, has assembled an ALL STAR panel of experts including: Rory Gillis- COO Triangle Digital Partners and Durham, Chapel Hill & Chatham Magazines and Heart of NC Weddings, Sean Soth, Professionals Association Revenue, and Michelle Fischer from LBM Journal.
This will be an Interactive events discussion with real-world examples, stories from the trenches, event planning insights, and advice on what’s next from niche event producers in B2B, Consumer, Association, and advisory roles! Bring your questions and get a deep dive into:
- Lessons learned in 2020-21 (and what can be used going forward)
- Planning for 2022
- What attendees expect, and what they don’t want anymore
- How to ramp up budgets for in person
- Understanding hybrid event benefits & challenges (and why you should do them)
Sept 15, 1:30pm-2:30pm – Event Track: Relaunching In-Person Events, 7 Ideas for Success:
Things are looking positive for a return to in-person events – you’re at one right now! But there are still some questions around in-person event success. Join this brainstorming session, and bring your ideas to share with your colleagues! We’ll discuss seven main event challenges and other event trends that can make or break your event, including:
- Health and safety requirements, even with a vaccine in the mix
- Setting event budgets after a year of reduced revenue
- Understanding audience demands for (and resistance to) in-person events
- Embracing hybrid event models
- Defending a commitment to staying virtual
- Plus more ideas around engagement, new tech, and on-site strategies