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Tuesday, Sept 14: 

10am:  Show Office and Registration Open

1-4pm: Masterclass Workshop Sessions:
#1:  Building a Digital Revenue Media Powerhouse with Eric Shanfelt
#2:  Creating a Best in Class Sales Process For Your Media Company with Ryan Dohrn
#3:  B2B Publishers Open Forum Revenue Strategy Roundtable
#4:  Consumer (B2C) Publishers Open Forum Revenue Strategy Roundtable

5pm-7pm:  Baxter Research Kickoff Party with a view and the First Timers Meet-Up sponsored by Open Look Business Solutions.  Music, fun, food, and drinks on us!


Wednesday, Sept 15, 2021:
8am: Show Office and Registration Open
8am-9am:  Hot Breakfast / Morning Coffee Roundtables

9am-10am:  Opening Power Keynote:  Breaking the Bank.  How One Publisher Grew Revenue 45% with Virtual Events – Charles Warner, CEO, Information and Technology Today
10am-10:30am – Break

10:30am-Noon – 4 Breakout Sessions
Breakout #1:  Publisher Track:  Hire Slow, Fire Fast. Recruiting the Best, Retaining the Rest with Matt Griswold – People Centric Consulting
Breakout #2:  Sales Training Track:  10 Ideas to Get More New Business Meetings with Advertisers with Ryan Dohrn, 360 Ad Sales
Breakout #3:  Event Track:  Relaunching In-Person Events, 7 Ideas for Success
Breakout #4:  Revenue Ideas Track*:  Cutting Costs with Outsourcing and CRM Tips to Find Lost Revenue

Noon-1:30pm:  Lunch and Power Keynote:  Media Trends You Need to Know About NOW! – Todd Krizelman, CEO, Media Radar

1:30pm-2:30pm – 4 Breakout Sessions
Breakout #1:  Publisher Track:  Digital revenue case studies: Fellow Publishers Share Two Proven Digital Revenue Models
Breakout #2:  Sales Training Track: Overcoming the 10 Most Common Advertiser Objections with Nancy O’Brien
Breakout #3:  Event Track: Expert Panel:  Live Q&A as 4 Publishers Share the Good, the Bad and, the Ugly of Events
Breakout #4:  Revenue Ideas Track*: Advanced Subscriber Acquisition Strategies for Publishers and CRM Marketing Automation Strategies

2:30pm-3pm:  Break

3pm-4pm:  Afternoon Power Keynote –  Resetting Sales:  Post-COVID Sales Strategies for Success with Global Media Sales Coach Ryan Dohrn

5:30pm-8pm:  Buses load up for the Publication Printer’s Mile High Party and Nichee Awards Bash at Bronco’s Stadium, Empower Field downtown!  


Thursday, Sept 16, 2021:
8am: Show Office and Registration Open
8am-9am:  Hot Breakfast / Morning Coffee Roundtables

9am-9:30am:  Morning Power Keynote: Why You talk about Revenue Too Much (And, not enough) Creating a Revenue Centric Culture at Your Niche Media Company with Matt Griswold – People Centric Consulting

9:30am-10am – Break

10:00am-11am – 4 Breakout Sessions
Breakout #1:  Publisher Track:  Getting Your Website Facebook News Verified.  A Publisher’s tale of persistence – Adam Carey, Publisher, The Pitch KC
Breakout #2:  Sales Training Track: Proposal Secrets of Media Sales Closers with Nancy O’Brien
Breakout #3:  Event Track:  The Ultimate Event Promotion Marketing Plan and Dashboard
Breakout #4:  Revenue Ideas Track*:  Launching and Selling Programmatic, Two Publishers Share Their Proven Models of Success

11am-11:30am – Break

11:30am-12:30p – 4 Breakout Sessions
Breakout #1:  Publisher Track:  Under the Hood:  Building A Pay for Play Content Model Money Machine with Jenna Parks, Publisher, Heart of NC Weddings
Breakout #2:  Sales Training Track: Time Management For Sales Success with Nancy O’Brien
Breakout #3:  Event Track:  Pre vs Post Pandemic Events: How are they the same, how are they different, and how can we portray changes to the formats as positives?
Breakout #4:  Revenue Ideas Track*:  Using Research to Drive Ad Sales Revenue and Three Website Revenue Makeover Tricks

12:30-2:30pm:  Lunch and Million Dollar Ideas Super Session and Sponsor Giveaways – Over $5,000 in cash and prizes

The above schedule, topics, and speakers are subject to change.
*The revenue ideas break out track contains presentations by Publishers and Sponsors.  This is NOT a sales pitch!  These are all proven ways to grow revenue with tools offered by our paid Niche sponsors and their clients.

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