Media Sales Academy 2022 Agenda

Media Sales Academy 2022 Agenda


One Day Ad Sales Training Agenda for 2022 Locations:

8am-9am: Hot breakfast provided.  Coffee, tea, water, and soda are provided all day.   


9am-10:30am: Selling Advertising In Uncertain Economic Times – Just the mention of the word recession and advertisers start to batten down the hatches. Let’s get ahead of the storm! Veteran ad sales coach Ryan Dohrn has personally sold through FIVE seasons of economic crisis. His coaching in 2006 and the recent pandemic helped his media sales teams not only survive but THRIVE!  


10:30am-10:45am: Quick Break


10:45am-Noon:  Book 40% More Meetings with Advertisers Using LinkedIN, Online Tools, and Social Media Research – Learn tested and proven ways to increase your relevancy to drive up the number of new business meetings you can book. Plus, see the email templates, subject lines, and voice mail templates used by media sales superstars.  


Noon-1:00pm: Networking Lunch (provided by Niche)  6 choices for your lunch (vegan options too).  


1pm-2pm: 10 Ways to Organize Your Sales Life for Selling Success – Well over 65% of top media sellers are highly organized or use a proven sales process. Learn the 10 tips most used by media sales top sellers to get over their sales goal every year.


2pm-2:15pm: Quick Break – Fun snacks and beverages to be provided 


2:15pm-3:30pm: Host Amazing Sales Calls that Close Deals 30% Faster! – Lots of things have changed with how advertisers buy.  Pandemic fatigue is real and Ryan has significantly altered his sales plan for the times.  He has incorporated FBI research on behavioral profiling into this process too.  Learn how to set up your next sales call for closing success. From the first word you speak to when you ask for the sale, learn the exact steps used to set the client at ease, answer their questions and recommend the products that fit them best. Then, close it!


3:30pm-4:30pm: Ask the Media Sales Expert Q&A – Bring all your burning questions to ask your sales coach and your fellow sales peers.


Dates and Locations: 

July 20, 2022:  Chicago, Sheraton Suites Chicago O’Hare Airport

August 3, 2022: Dallas, Embassy Suites by Hilton at DFW Airport

The above schedule, topics, and speakers are subject to change.